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Guetersloh, Germany – September 25, 2025 - Sonopress, a subsidiary of Bertelsmann Marketing Services and a leading global provider in the field of media production, is presenting another innovation for record production ahead of this year's Making Vinyl Conference in Haarlem, Netherlands: Inkplosion. This novel offering adds a fascinating creative dimension to the now established EcoRecord and opens completely new possibilities for musicians, artists, and labels to visually showcase their LP releases and make each individual LP a unique piece.

Guetersloh – September 23rd 2025 - Sonopress, a leading global provider in the field of media production, is working with US technology pioneer Citizen Vinyl / vinylkey® to integrate patented NFC chip technology into Sonopress' sustainable EcoRecords. At the heart of the collaboration is an innovative RFID chip that is embedded directly into the LP and provides end consumers with proof of authenticity and additional digital content related to the album and artist via smartphone – including song lyrics, exclusive videos, and bonus tracks. The technology also enables consumers to easily register these albums onchain, creating a powerful fan to artist connection.

Bertelsmann Marketing Services, a cross-channel full-service provider for the advertising industry, will be represented at DMEXCO 2025 in Cologne this year with several subsidiaries – together with its partner companies Dymatrix and Inxmail. From September 17 to 18, 2025, the leading international trade fair for digital marketing and technology will once again provide the central platform for forward-looking dialogue in the industry.