Bertelsmann's direct marketing and print services businesses are combined in the Bertelsmann Marketing Services division. The group includes more than 20 individual companies in Germany, Austria, Switzerland and the USA, employing a good 7,000 people. The service spectrum ranges from data-based multi-channel marketing and campaign management services to comprehensive agency and content services and full-service printing. Customers are advertising companies, such as successful mail order companies or renowned retail and consumer goods companies, but also well-known industrial and service companies as well as book and magazine publishers. Bertelsmann Marketing Services is a wholly owned subsidiary of Bertelsmann.
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